Campaigns

Influencer Discovery — Browse Creators

How brands search, filter, and sort the influencer database to find creators for their campaigns.

Brands access the influencer discovery page from Dashboard → Browse Creators. The search is powered by a server-side query against connected and approved social accounts.

Screenshot: Browse Creators page showing the filter sidebar and influencer result cards with platform stats and rate information

The Browse Creators discovery page with filter sidebar (left) and influencer result cards (right).

Search Filters

Filter Description
Keyword Matches against influencer display name and social handle
Platform Instagram, TikTok, or YouTube — filters to influencers with an approved account on that platform
Followers Range (e.g. 10,000 – 50,000). Filters on follower count of the selected platform account
Country ISO country code filter on the influencer’s registered location
Niche One or more niche keys; influencer must have at least one matching niche selected
Gender Filters on the influencer’s declared gender (as set during onboarding)
Engagement Rate Minimum and/or maximum engagement rate on the selected platform
Budget / Rate Filters on the influencer’s rate card range — rate_max ≥ budget_min and rate_min ≤ budget_max

Sort Options

Sort Behaviour
Recommended (default) Ordered by quality score descending — highest-rated creators first
Followers: High to Low Largest audience first
Followers: Low to High Nano/micro creators first
Engagement: High to Low Highest engagement rate first

Creator Cards

Each result card shows: profile photo, display name, creator level badge, connected platform(s) with follower counts and engagement rates, niche tags, country, and rate range. Clicking a card opens the full influencer profile.

Bookmarking

Click the bookmark icon on any creator card to save them to your saved creators list. Bookmarks are stored in brand user_meta (inzc_bookmarked_influencers) and accessible from Dashboard → Saved Creators. Clicking the icon again removes the bookmark.

Saving Searches

After configuring filters, click Save Search to store the current filter state as a named saved search. Saved searches are per-user and can be recalled from the search panel dropdown to re-run a query without re-entering every filter.

Inviting from Search Results

Click Invite on a creator card to add them to the active campaign’s invite cart. The cart accumulates across multiple search sessions; proceed to Checkout when the list is ready. See The Invite Cart for the checkout flow.

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